Raymond Weil is leading the way in digital media.
To widen awareness in their actions against cancer, they selected Facebook as the social media site of choice to launch the special edition “maestro Mouvement d’Espoir”. The sale will exclusively take place on Facebook to reach as many people as possible and engage the entire Facebook community. This makes RAYMOND WEIL the First Swiss Luxury Watchmaker to embrace social commerce. http://www.facebook.com/raymondweil?sk=app_135607783795
The total proceeds of this marketing action will be doubled by RAYMOND WEIL and donated to the Pediatric Hemato-Oncology Unit of Geneva University Hospital – Switzerland.